<?xml version="1.0" encoding="utf-8"?><rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Globalization Partners International - Resources</title><link>http://globalizationpartners.com</link><pubDate>2012-03-20T00:00:00</pubDate><generator>Globalization Partners International</generator><description>Latest articles, books, white papers and quick facts from Globalization Partners International</description><language>en</language><atom:link rel="self" type="application/rss+xml" href="http://globalizationpartners.com/resources/XmlRssFeeds.aspx" /><item><title>Website Globalization and E-Business - US Hispanic Market</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-us-hispanic-market.aspx</link><pubDate>Tue, 20 Mar 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-us-hispanic-market.aspx</guid><description>The Website Globalization and E-Business US Hispanic Market includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191421/ushispanicmarket.pdf" length="2835511" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business US Hispanic
Market</strong> includes a serie of brief reports on
country-specific website globalization and e-business topics. This
report is meant to be a primer on e-Business as well as a
collection of language, culture and website globalization facts.
This report is by no means a complete coverage of these topics. For
more comprehensive or customized reports on country-specific
Website Globalization and E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Website Globalization and E-Business - United Arab Emirates</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-united-arab-emirates.aspx</link><pubDate>Mon, 19 Mar 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-united-arab-emirates.aspx</guid><description>The Website Globalization and E-Business United Arab Emirates includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191415/unitedarabemirates.pdf" length="1863365" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business United Arab
Emirates</strong> includes a serie of brief reports on
country-specific website globalization and e-business topics. This
report is meant to be a primer on e-Business as well as a
collection of language, culture and website globalization facts.
This report is by no means a complete coverage of these topics. For
more comprehensive or customized reports on country-specific
Website Globalization and E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Website Globalization and E-Business - Russia</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-russia.aspx</link><pubDate>Tue, 07 Feb 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-russia.aspx</guid><description>The Website Globalization and E-Business Russia includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language, culture and …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191412/russia.pdf" length="2171706" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business Russia</strong>
includes a serie of brief reports on country-specific website
globalization and e-business topics. This report is meant to be a
primer on e-Business as well as a collection of language, culture
and website globalization facts. This report is by no means a
complete coverage of these topics. For more comprehensive or
customized reports on country-specific Website Globalization and
E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Website Globalization and E-Business - United Kingdom</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-united-kingdom.aspx</link><pubDate>Tue, 07 Feb 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-united-kingdom.aspx</guid><description>The Website Globalization and E-Business United Kingdom includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language, culture …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191418/unitedkingdom.pdf" length="2004571" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business United
Kingdom</strong> includes a serie of brief reports on
country-specific website globalization and e-business topics. This
report is meant to be a primer on e-Business as well as a
collection of language, culture and website globalization facts.
This report is by no means a complete coverage of these topics. For
more comprehensive or customized reports on country-specific
Website Globalization and E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Streamlining Translation Workflow with Adobe Technical Communication</title><link>http://globalizationpartners.com/resources/streamlining-translation-workflow-with-adobe-technical-communication.aspx</link><pubDate>Fri, 27 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/streamlining-translation-workflow-with-adobe-technical-communication.aspx</guid><description>Any one of over 25 new features in FrameMaker 10 could tempt existing or potential users to move up to this new release. In this article we focus on a handful of features that will have significant impact on multilingual projects and unstructured …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/357013/streamlining%20translation%20workflow%20with%20adobe%20technical%20communication.pdf" length="3130465" type="application/pdf" /><content:encoded><![CDATA[
<p>Any one of over 25 new features in FrameMaker 10 could tempt
existing or potential users to move up<br />
to this new release. In this article we focus on a handful of
features that will have significant impact on<br />
multilingual projects and unstructured FrameMaker documents
destined for translation.</p>

<h2>Topics include:</h2>

<ul>
<li>Managing Styles in Paragraph, Character and Table Catalogs</li>

<li>Managing format overrides</li>

<li>Suppress unwanted alerts when opening documents</li>

<li>Real time spell checker helpful in translated documents</li>

<li>Drag n' Drop editing and automated scripting to eliminate
repetitive tasks</li>

<li>Background text color (highlighter)</li>

<li>Extended rich media support and "poster" frames</li>

<li>Collaborative review through enhanced import of PDF
comments</li>

<li>Enhanced tag view allows DITA element manipulation on a single,
small screen</li>

<li>Manage metadata with FrameMaker 10's new attribute editor</li>

<li>Filter by attribute, a better solution for "conditional text"
in structured documents</li>

<li>Developing attribute values</li>

<li>Content Management System support</li>

<li>DITA usability enhancements</li>

<li>How RoboHelp benefits Translation</li>
</ul>
]]></content:encoded></item><item><title>Website Globalization and E-Business - India</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-india.aspx</link><pubDate>Thu, 19 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-india.aspx</guid><description>The Website Globalization and E-Business India includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language, culture and …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191406/india.pdf" length="2331465" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business India</strong>
includes a serie of brief reports on country-specific website
globalization and e-business topics. This report is meant to be a
primer on e-Business as well as a collection of language, culture
and website globalization facts. This report is by no means a
complete coverage of these topics. For more comprehensive or
customized reports on country-specific Website Globalization and
E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Website Globalization and E-Business - Japan</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-japan.aspx</link><pubDate>Thu, 19 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-japan.aspx</guid><description>The Website Globalization and E-Business Japan includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language, culture and …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191409/japan.pdf" length="1923489" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business Japan</strong>
includes a serie of brief reports on country-specific website
globalization and e-business topics. This report is meant to be a
primer on e-Business as well as a collection of language, culture
and website globalization facts. This report is by no means a
complete coverage of these topics. For more comprehensive or
customized reports on country-specific Website Globalization and
E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Website Globalization and E-Business - France</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-france.aspx</link><pubDate>Wed, 18 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-france.aspx</guid><description>The Website Globalization and E-Business France includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language, culture and …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191400/france.pdf" length="2069988" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business France</strong>
includes a serie of brief reports on country-specific website
globalization and e-business topics. This report is meant to be a
primer on e-Business as well as a collection of language, culture
and website globalization facts. This report is by no means a
complete coverage of these topics. For more comprehensive or
customized reports on country-specific Website Globalization and
E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Website Globalization and E-Business - Germany</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-germany.aspx</link><pubDate>Wed, 18 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-germany.aspx</guid><description>The Website Globalization and E-Business Germany includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language, culture and …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191403/germany.pdf" length="1879920" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business
Germany</strong> includes a serie of brief reports on
country-specific website globalization and e-business topics. This
report is meant to be a primer on e-Business as well as a
collection of language, culture and website globalization facts.
This report is by no means a complete coverage of these topics. For
more comprehensive or customized reports on country-specific
Website Globalization and E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Website Globalization and E-Business - Brazil</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-brazil.aspx</link><pubDate>Tue, 17 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-brazil.aspx</guid><description>The Website Globalization and E-Business Brazil includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of Brazilian Portuguese …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191394/brazil.pdf" length="2467027" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business Brazil</strong>
includes a serie of brief reports on country-specific website
globalization and e-business topics. This report is meant to be a
primer on e-Business as well as a collection of Brazilian
Portuguese language, culture and website globalization facts. This
report is by no means a complete coverage of these topics. For more
comprehensive or customized reports on country-specific Website
Globalization and E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Website Globalization and E-Business - China</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-china.aspx</link><pubDate>Tue, 17 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-china.aspx</guid><description>The Website Globalization and E-Business China includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of Chinese language, Chinese …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191397/china.pdf" length="2742476" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business China</strong>
includes a serie of brief reports on country-specific website
globalization and e-business topics. This report is meant to be a
primer on e-Business as well as a collection of Chinese language,
Chinese culture and website globalization facts. This report is by
no means a complete coverage of these topics. For more
comprehensive or customized reports on country-specific Website
Globalization and E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Translation Books</title><link>http://globalizationpartners.com/resources/books.aspx</link><pubDate>Mon, 16 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/books.aspx</guid><description>Localization Strategies for Global E-Business By Nitish Singh - Publication Date: January 31, 2012 The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest …</description><category>Books</category><content:encoded><![CDATA[
<dl class="awards">
<dt><a
href="http://www.amazon.com/Localization-Strategies-Global--Business-Nitish/dp/1107008891/ref=sr_tc_2_2?ie=UTF8&amp;qid=1325365061&amp;sr=1-2-ent"
 target="_blank"><img src="/imgs/resources/books/global-ebusiness.jpg" alt="Localization Strategies for Global E-Business"/></a></dt>

<dd>
<h3>Localization Strategies for Global E-Business</h3>

<p><em>By Nitish Singh</em> - Publication Date: January 31,
2012</p>

<p>The acceleration of globalization and the growth of emerging
economies present significant opportunities for business expansion.
One of the quickest ways to achieve effective international
expansion is by leveraging the web, which allows for technological
connectivity of global markets and opportunities to compete on a
global basis. To systematically engage and thrive in this networked
global economy, professionals and students need a new skill set;
one that can help them develop, manage, assess and optimize efforts
to successfully launch websites for tapping global markets. This
book provides a comprehensive, non-technical guide to leveraging
website localization strategies for global e-commerce success. It
contains a wealth of information and advice, including strategic
insights into how international business needs to evolve and adapt
in light of the rapid proliferation of the 'Global Internet
Economy'. It also features step-by-step guidelines to developing,
managing and optimizing international-multilingual websites and
insights into cutting-edge web localization strategies.</p>

<p>Source: <a
href="http://www.amazon.com/Localization-Strategies-Global--Business-Nitish/dp/1107008891/ref=sr_tc_2_2?ie=UTF8&amp;qid=1325365061&amp;sr=1-2-ent"
 target="_blank">Localization Strategies for Global
E-Business</a></p>
</dd>
</dl>

<dl class="awards">
<dt><a
href="http://www.amazon.com/Culturally-Customized-Web-Site-Customizing/dp/0750678496/ref=sr_tc_2_1?ie=UTF8&amp;qid=1325365061&amp;sr=1-2-ent"
 target="_blank"><img src="/imgs/resources/books/culturaly-customized.jpg" alt="The Culturally Customized Web Site"/></a></dt>

<dd>
<h3>The Culturally Customized Web Site</h3>

<p><em>By Nitish Singh</em> - Publication Date: April 20, 2005 |
Edition: 1</p>

<p>In The Culturally Customized Web Site, Nitish Singh and Arun
Pereira focus on cultural aspects of international website design,
honing in on three objectives:</p>

<ul>
<li>First, to present a review and survey results on
standardization/localization issues on the web</li>

<li>Second, to present a scientifically tested framework to design
culturally adapted international websites, and provide marketers
and web designers with practical web localization tools</li>

<li>Third, to show readers the power and effectiveness of
culturally customized websites</li>
</ul>

<p>This is the first book to address the issue of website
standardization, localization-or what the authors refer to as
"cultural customization". Little evidence has been accumulated to
show whether international consumers prefer to browse and buy from
standardized global websites or websites adapted to local cultures.
The Culturally Customized Web Site provides insights into whether
the web is a culturally neutral medium of communication or a medium
impregnated with cultural values. Also presented is empirical
evidence as to whether local consumers prefer standardized websites
or websites adapted to their culture.</p>

<p>Source: <a
href="http://www.amazon.com/Culturally-Customized-Web-Site-Customizing/dp/0750678496/ref=sr_tc_2_1?ie=UTF8&amp;qid=1325365061&amp;sr=1-2-ent"
 target="_blank">Localization Strategies for Global
E-Business</a><br />
 Website <a href="http://www.theculturallycustomizedwebsite.com"
target="_blank">www.theculturallycustomizedwebsite.com</a></p>
</dd>
</dl>

<dl class="awards">
<dt><a
href="http://www.amazon.com/Business-Without-Borders-Strategic-Marketing/dp/097651690X"
 target="_blank"><img src="/imgs/resources/books/business-without.jpg" alt="Business Without Borders"/></a></dt>

<dd>
<h3>Business Without Borders</h3>

<p><em>By Donald A. DePalama</em> - Publication Date: December 1,
2004</p>

<p>Forget about dot-bombs and other excesses of the now lamented
New Economy. Welcome instead the global Internet, the strategic
vehicle that leading companies use to inform, market, sell, and
support their worldwide business initiatives every minute of every
day.</p>

<p>In this succinct but informative guide to doing business in new
markets, both international and domestical multicultural,
globalization strategist Don DePalma characterizes the intersection
of the Internet and global markets as the "Eighth Continent," a
virtual landmass inhabited by almost a billion Web consumers and
business users around the planet. DePalma combines his own
experience as a strategist, consultant, and analyst with that of
experts and practitioners at companies that have successfully
globalized their operations.</p>

<p>Source: <a
href="http://www.amazon.com/Business-Without-Borders-Strategic-Marketing/dp/097651690X"
 target="_blank">Localization Strategies for Global
E-Business</a></p>
</dd>
</dl>
]]></content:encoded></item><item><title>Website Globalization and E-Business - Argentina</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-argentina.aspx</link><pubDate>Mon, 16 Jan 2012 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-argentina.aspx</guid><description>The Website Globalization and E-Business Argentina includes a serie of brief reports on country-specific website globalization and e-business topics. This report is meant to be a primer on e-Business as well as a collection of language, culture and …</description><category>White Papers</category><enclosure url="http://globalizationpartners.com/media/191391/argentina.pdf" length="2044900" type="application/pdf" /><content:encoded><![CDATA[
<p><strong>The Website Globalization and E-Business
Argentina</strong> includes a serie of brief reports on
country-specific website globalization and e-business topics. This
report is meant to be a primer on e-Business as well as a
collection of language, culture and website globalization facts.
This report is by no means a complete coverage of these topics. For
more comprehensive or customized reports on country-specific
Website Globalization and E-Business topics, please email <a
href="mailto:mspethman@globalizationpartners.com">mspethman@globalizationpartners.com</a>.</p>

<p>The report is 15+ pages and contains:</p>

<ol>
<li>Market Introduction and Stats</li>

<li>Culture and the Online Consumer</li>

<li>Culture and Values</li>

<li>Insights into Consumer Values</li>

<li>Insights into Consumer Decision Making</li>

<li>Consumer Segments</li>

<li>Language Facts</li>

<li>Website Globalization</li>

<li>Cultural Correctness and Web Customization</li>

<li>Internet and Search Engine Marketing</li>

<li>Top Country Search Engines</li>

<li>Country Specific Useful Links</li>
</ol>

<p>No material contained in this report may be reproduced in whole
or in part without prior written permission of Globalization
Partners International. The information contained in this White
Paper has been obtained from sources we believe to be reliable, but
neither its completeness nor accuracy can be guaranteed.</p>

<p>© Copyright 2012 Globalization Partners International.<br />
 ® All Trademarks are the property of their respective
owners.<br />
 All graphics used in this report were provided by Flikr, Google
Images and other free internet resources for pictures.</p>
]]></content:encoded></item><item><title>Spanish Translation Quick Facts</title><link>http://globalizationpartners.com/resources/spanish-translation-quick-facts.aspx</link><pubDate>Mon, 07 Feb 2011 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/spanish-translation-quick-facts.aspx</guid><description>The Spanish Translation Quick Facts includes brief information on country-specific globalization and other topics. This Quick Facts is meant to be a collection of language, culture and globalization information by country. These facts are by no …</description><category>Quick Facts</category><content:encoded><![CDATA[
<p>The Spanish Translation Quick Facts includes brief information
on country-specific globalization and other topics. This Quick
Facts is meant to be a collection of language, culture and
globalization information by country. These facts are by no means a
complete coverage of these topics.</p>
]]></content:encoded></item><item><title>Chinese Translation Quick Facts</title><link>http://globalizationpartners.com/resources/chinese-translation-quick-facts.aspx</link><pubDate>Mon, 24 Jan 2011 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/chinese-translation-quick-facts.aspx</guid><description>The Chinese Quick Facts includes brief information on country-specific globalization and other topics. This Quick Facts is meant to be a collection of language, culture and globalization information by country. These facts are by no means a complete …</description><category>Quick Facts</category><content:encoded><![CDATA[
<p>The Chinese Quick Facts includes brief information on
country-specific globalization and other topics. This Quick Facts
is meant to be a collection of language, culture and globalization
information by country. These facts are by no means a complete
coverage of these topics.</p>
]]></content:encoded></item><item><title>Brazilian Portuguese Translation Quick Facts</title><link>http://globalizationpartners.com/resources/brazilian-portuguese-translation-quick-facts.aspx</link><pubDate>Mon, 10 Jan 2011 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/brazilian-portuguese-translation-quick-facts.aspx</guid><description>The Brazilian Portuguese Quick Facts and Translation Resources includes brief information on country-specific globalization and other topics. This Brazilian Portuguese Quick Facts is meant to be a collection of language, culture and globalization …</description><category>Quick Facts</category><content:encoded><![CDATA[
<p>The Brazilian Portuguese Quick Facts and Translation Resources
includes brief information on country-specific globalization and
other topics. This Brazilian Portuguese Quick Facts is meant to be
a collection of language, culture and globalization information by
country. These facts are by no means a complete coverage of these
topics.</p>
]]></content:encoded></item><item><title>Arabic Translation Quick Facts</title><link>http://globalizationpartners.com/resources/arabic-translation-quick-facts.aspx</link><pubDate>Mon, 03 Jan 2011 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/arabic-translation-quick-facts.aspx</guid><description>The Arabic Translation Resources Quick Facts includes brief information on country-specific globalization and other topics. This Quick Facts is meant to be a collection of language, culture and globalization information by country. These facts are …</description><category>Quick Facts</category><content:encoded><![CDATA[
<p>The Arabic Translation Resources Quick Facts includes brief
information on country-specific globalization and other topics.
This Quick Facts is meant to be a collection of language, culture
and globalization information by country. These facts are by no
means a complete coverage of these topics.</p>
]]></content:encoded></item><item><title>Top 10 Reasons to Choose FrameMaker for Multilingual Document Authoring</title><link>http://globalizationpartners.com/resources/top-10-reasons-to-choose-framemaker.aspx</link><pubDate>Tue, 12 Jan 2010 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/top-10-reasons-to-choose-framemaker.aspx</guid><description>The world of multilingual documentation is full of authoring choices for technical writers and desktop publishers.  Choices from industry standard word processors like Microsoft Word, to powerful desktop publishing packages, such as QuarkXpress …</description><category>Articles</category><enclosure url="http://globalizationpartners.com/media/300682/framemaker.pdf" length="363002" type="application/pdf" /><content:encoded><![CDATA[
<p>The world of multilingual documentation is full of authoring
choices for technical writers and desktop publishers.&nbsp; Choices
from industry standard word processors like Microsoft Word, to
powerful desktop publishing packages, such as QuarkXpress,
certainly offer the user a wide range of options.&nbsp; Why then
has the bulk of the industry migrated to FrameMaker as the
authoring tool of choice for documentation? If you are not
currently a FrameMaker user, or are contemplating switching to
FrameMaker, this article is written for you.</p>

<p>We will explore what we believe are the top 10 reasons you will
want to consider using FrameMaker as your authoring tool of choice,
especially if you intend to produce documents that will eventually
be translated into another language.</p>

<p>To read the full article, please click on link to the right to
download it as PDF.</p>
]]></content:encoded></item><item><title>Website globalization for the United Arab Emirates</title><link>http://globalizationpartners.com/resources/website-globalization-for-the-united-arab-emirates.aspx</link><pubDate>Mon, 07 Dec 2009 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-for-the-united-arab-emirates.aspx</guid><description>The United Arab Emirates (UAE) is part of a traditional society full of symbols, rituals, values and contextual elements, as well as surprisingly unique patterns in consumer behavior. According to the UAE Ministry of Planning, the UAE is the most …</description><category>Articles</category><enclosure url="http://globalizationpartners.com/media/299380/webglobliztne-busuarabespethman-singh.pdf" length="397700" type="application/pdf" /><content:encoded><![CDATA[
<p>The United Arab Emirates (UAE) is part of a traditional society
full of symbols, rituals, values and contextual elements, as well
as surprisingly unique patterns in consumer behavior. According to
the UAE Ministry of Planning, the UAE is the most wired nation in
the Arab world and also one of the top nations in online presence
worldwide. In order to reach this potent market, a company's
website should be reviewed for both cultural customization and
correctness, as well as be localized into the target languages for
the locale.</p>

<p>Read the complete article by downloading it as PDF. Articles
provided courtesy of <a href="http://www.multilingual.com"
title="Multilingual Magazine">Multilingual Magazine</a>.</p>
]]></content:encoded></item><item><title>Website globalization and e-business for China</title><link>http://globalizationpartners.com/resources/website-globalization-and-e-business-for-china.aspx</link><pubDate>Mon, 30 Nov 2009 00:00:00 GMT</pubDate><guid>http://globalizationpartners.com/resources/website-globalization-and-e-business-for-china.aspx</guid><description>China is an emerging global economic power with a gross domestic product of $7.8 trillion in 2008. The Economist predicts that China's growth rate will be 8% in 2009. This means that China has a purchasing power parity second only to the United …</description><category>Articles</category><enclosure url="http://globalizationpartners.com/media/299377/webglobliztne-buschinaspethman-singh.pdf" length="790357" type="application/pdf" /><content:encoded><![CDATA[
<p>China is an emerging global economic power with a gross domestic
product of $7.8 trillion in 2008. The Economist predicts that
China's growth rate will be 8% in 2009. This means that China has a
purchasing power parity second only to the United States and a
population of 1.3 billion (www.cia.gov). Last year alone, Chinese
online users spent almost $12.5 billion on internet purchases.
According to a Credit Suisse First Boston report, the Chinese
consumer is going to replace the US consumer as a primary engine of
global growth by 2014. In order to reach this potent market via the
web, a company's website should be reviewed for both cultural
customization and correctness.</p>

<p>Read the complete article by downloading it as PDF. Articles
provided courtesy of <a href="http://www.multilingual.com"
title="Multilingual Magazine">Multilingual Magazine</a>.</p>
]]></content:encoded></item></channel></rss>